SEO Website Framework..

You know what it is that you want your website to say, after all it’s your business and you know best, the details of your products and services, special offers, the best package deals and the details of your company’s growth.

So you know the content you want to include on your new website, now you need to work out the framework of the site so it can be built to your specifications. In building the framework of your website, you need to put yourself in the position of your customers or website users and decide which information they need access to and where they need to access it from.

To do this, write out each topic, product and service you want to include on your website, onto a piece of card. Then group together the cards which relate to each other, for example, group the products of the same range, or group the after sales services with the products they service.

In seeing the number of groups you end up with you can then see which need to be linked to each other, and which is the logical order for each ‘card’ to be displayed on your website. In grouping your cards together, you will find that some groups will have more cards than others.

This is to be expected as your product lists may run long, or you may have a significant amount of FAQs you want to include, but it is important to remember to keep each item on your website, within three clicks of the main page for ease of navigation. In preparing and organising your website information in this way, you have a clear vision of what you want from your site.

This helps you decide on the size and in turn your budget, and you can easily see if you need to cut back on information anywhere, and build it up later as your business grows.

For more information and advice about organising your new website, contact Website Optimization Secrets now.

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